About Seed Light
One person. Your whole growth team.
The person you talk to is the person who builds it. No account managers, no juniors, no telephone game. Founded in 2017 in Penang, working with small businesses worldwide.
Gregory Yeoh
Founder, Seed Light
Building websites and marketing systems since 2017. Penang based, working worldwide. Senior judgment on everything that matters, machine speed on everything that does not.
The story
Why Seed Light exists
Started in 2017 to fix a problem we kept seeing small businesses face. Here is the short version.
The problem we saw
Small businesses were paying agency prices for junior work, or gambling on freelancers who vanished mid-project. Either way they lost time, money and trust.
The opposite we built
A solo agency where the founder does the work. We keep prices low by automating everything that does not need human judgment. One person, from your first call to launch and beyond.
What it has added up to
Since then, 100+ brands have trusted us with their websites and marketing, and the systems we built have generated 104,127+ leads and $5,027,485+ in client revenue.
Who we work with
We work with small businesses worldwide: coaches, realtors, local services and startups who need someone who gets their industry without a six-week onboarding.
By the numbers
Nine years, counted honestly
What we believe
Four principles behind every project
Solo by design
You work with the person who pitched the project, designs it, builds it and answers your messages. No account managers, no juniors, no telephone game. That is why projects move faster and nothing gets lost in handoffs.
Outcome first
Every engagement starts with a number we are trying to move: leads, bookings, sales. Design and code are how we get there, not the goal. If we cannot define the outcome, we will not take the project.
Honest always
Public pricing, fixed quotes, weekly updates and a straight answer when something is not worth your money. Half of our consults end with us recommending something smaller than what was asked for.
AI as a force multiplier
One person delivers agency output because the boring parts are automated: research, drafts, testing, reporting. You get senior judgment on everything that matters and machine speed on everything that does not.
How we work
What working together looks like
Four steps, the same every time, so you always know what happens next and why.
We start with the number
A free 15-minute call to find the one metric worth moving. If a smaller fix gets you there, we say so before you spend a cent.
Design and build, in the open
One person takes it from wireframe to launch, with weekly updates so you always know where things stand.
Launch and measure
We ship, then watch the number we agreed on. Real analytics, not vanity charts, so you can see exactly what the work returned.
Grow what works
Once a site or campaign is proving itself, we double down on what is converting and quietly retire what is not.
See if we fit in fifteen minutes
Honest advice, no pitch deck. If we are not the right fit, we will say so and point you somewhere better.