
Your cost per lead keeps rising and nobody can say what changed.
advertising agency
Seed Light is an advertising agency in Penang. We plan the channel mix, make the creative, set up tracking and run campaigns across search, social and video.



The stack
Paid advertising platforms we work across
Common problems
These advertising problems make it harder to control costs, track leads and improve results.

Your cost per lead keeps rising and nobody can say what changed.

The same images and copy keep running long after response fades.

Tracking is incomplete, so nobody knows which campaigns bring leads.

Your advertising account and history sit inside someone else's account.

Campaign traffic lands on the homepage instead of a matching page.
Where we start
Fix the biggest problem first
We prioritise the issues most likely to affect leads, sales or wasted time instead of trying to change everything at once.
What we run
One advertising plan across the channels your buyers use. This is what an advertising agency should actually run.

Run search ads for people seeking you.

Run social ads for likely customers.

Create video ads that explain your offer.

Promote products with prices and images.

Run ads that bring past visitors back.

Create the copy and visuals ads need.
What matters
Advertising can introduce the business before a customer has active search intent. We use strong creative and clear offers to reach relevant audiences earlier in the buying journey.
Regular creative refresh
Produce new images, video and copy.
Images and video
Use both formats where they fit best.
Manage ad fatigue
Replace tired creative.
Consistent offer
Keep one core proposition everywhere.

Campaigns receive more budget only after tracking shows the agreed lead or sales result. We compare channels, adverts and audiences, then record every increase, reduction or pause in the campaign report.
Conversion tracking
Measure leads, sales and key actions.
One reporting view
Bring paid channels into one place.
Monthly Results summary
Explain what changed and why.
Paid-media budget review
Move spend toward stronger results.

A campaign can attract clicks and still fail after the visitor lands. We align the advert, offer and landing page so paid attention has a clearer path to enquiries or sales.
Advert-to-page alignment
Keep the landing page aligned with the ad.
Page for each campaign
Send each campaign to a fitting page.
One call to action
Give visitors one clear next step.
Fast mobile landing page
Keep paid traffic quick on phones.

Paid media can extend the business beyond its existing audience. We use search, social, display, shopping or video where appropriate to reach customers at different stages of the buying journey.
Search and shopping ads
Reach people already looking to buy.
Social and video ads
Build awareness before active search.
One promise everywhere
Keep the main offer consistent.
Budget on the winners
Put more spend behind proven channels.

Case studies
Real client projects, each with its own case study page, shown beside demo concepts built to show our approach across different industries.
100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to13x
Return on Meta ad spend
Tallied from client ad accounts and store reports. See the numbers on our results page.
How it works
We review what runs now, its cost and what to test.
Conversion tracking is set up and tested before spend.
Creative is rebuilt for each platform and audience.
We start small, gather data, then adjust the spend.
Cost per lead, sales where measurable, and next steps.
What to compare
| What you get | Seed Light | Other competitors |
|---|---|---|
| Creative produced for your campaigns | Images, video and copy made in house | Creative is often billed separately |
| Conversion tracking included | Leads and sales tracked, then re-checked | Tracking is commonly set up once, then left |
| You own the advertising accounts | Opened in your name, with us as a user | Accounts are often opened in the provider's name |
| Reporting tied to leads and sales | Cost per lead reported every month | Reports commonly lead on reach and clicks |
| Tested and adjusted regularly | New creative and tests every month | Review cadence varies, so ask how often |
| Month to month, 30 days notice | A rolling agreement, ended with notice | Minimum terms of several months are common |
Packages
Every advertising plan is quoted on what you actually need, after a call.
Businesses ready to make paid ads count.
What's included
Businesses growing across paid channels.
What's included
Businesses with a bigger paid media plan.
What's included
Advertising spend is billed directly through your own platform account. We charge for the work, month to month by default.
Swipe the table to compare all three.
| Detail | StarterBusinesses testing one channel | GrowthBusinesses ready for two channels | ScaleBusinesses ready for three channels |
|---|---|---|---|
| Budget and channels | |||
| Monthly ad budget, paid by you to the platform | Up to RM5,000 | Up to RM15,000 | RM15,000+ |
| Search, social, video or shopping ads | 1 | 2 | 3 |
| Campaigns running at once, all channels combined | 2 | 4 | 6 |
| Ad sets, or ad groups on Google, across channels | 6 | 12 | 18 |
| Ads running at once, all versions included | 12 | 24 | 36 |
| Your competitors' ads, checked at setup | Included | Included | Included |
| Creative | |||
| Image ads designed by us | 4 | 8 | 12 |
| Your finished videos, run as ads | Included | Included | Included |
| Your clips edited into ads | Add-on | Add-on | Add-on |
| A photographer booked for you | Add-on | Add-on | Add-on |
| A videographer booked for you | Add-on | Add-on | Add-on |
| Targeting and testing | |||
| Ads shown again to past visitors | Included | Included | Included |
| Audiences and product feeds managed | Included | Included | Included |
| New versions tested against the best | Included | Included | Included |
| Tracking and pages | |||
| Leads and sales tracked | Included | Included | Included |
| Calls from ads counted as leads | Included | Included | Included |
| Microsoft's tracking code, when Microsoft ads run | Included | Included | Included |
| Sale values sent back to guide bidding | Included | Included | Included |
| Tracks leads and sales from Meta ads | Included | Included | Included |
| Tracks visits and conversions | Included | Included | Included |
| Pages built for your ads | Add-on | Add-on | Add-on |
| Management and reporting | |||
| Time until your first work goes live | 1 to 2 weeks | 1 to 2 weeks | 2 to 4 weeks |
| How often campaigns are adjusted | Daily | Daily | Daily |
| Cost per lead and sales, every month | Included | Included | Included |
| A call on results and next steps | Monthly | Monthly | Monthly |
| Cancel with 30 days notice | Month to month | Month to month | Month to month |
| Everything stays in your name | Included | Included | Included |
IncludedAdd-onAvailable at extra cost
Straight answers
What owners ask before handing an advertising budget to anyone.
Where to go next
Who this is for
Anywhere a customer researches before they buy.
Coverage
We are based in Penang and work with businesses around the country. Pick a place to see what this service looks like there.
Often paired with Advertising Agency: Google Ads management, Facebook ads, landing page design, a new website and search engine marketing.
Let’s talk
Tell us what you want to grow or improve. We’ll reply within one working day with honest advice, even if we do not work together.
Prefer email or a call? hello@seed-light.com · +60 16-411 9138
Results so far
Results from real clients100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to 13x
Return on Meta ad spend
Tallied from client ad accounts and store reports.
Monthly leads