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Seed Lighthome

advertising agency

Advertising Built to Generate More Leads and Sales

Seed Light is an advertising agency in Penang. We plan the channel mix, make the creative, set up tracking and run campaigns across search, social and video.

  • Creative produced in-house
  • Your accounts stay yours
  • Tracking ready at launch
  • Leads and sales reported
A campaign overview dashboard comparing spend and return across six channels
Twelve advert designs for one protein bar brand, static images and video
A search results page for prescription glasses with a sponsored optometry listing at the top.

The stack

Paid advertising platforms we work across

Common problems

Why most advertising budgets keep climbing

These advertising problems make it harder to control costs, track leads and improve results.

Pearlstone Dental shows four rising Google Ads cost-per-lead bars while the reason remains a red question mark.
Reason 01

Your cost per lead keeps rising and nobody can say what changed.

Solenne Jewelry repeats the same Instagram necklace ad through months 1, 6, and 11 as clicks fall to 19.
Reason 02

The same images and copy keep running long after response fades.

Casa Verano Hotel shows three Meta campaigns with a red dash for leads in every row.
Reason 03

Tracking is incomplete, so nobody knows which campaigns bring leads.

Ashcombe Law shows BrightReach Media as its Google Ads account owner and a red dash for client access.
Reason 04

Your advertising account and history sit inside someone else's account.

Velure Skin connects a Google ad for Vitamin C serum to a generic homepage marked with a red X.
Reason 05

Campaign traffic lands on the homepage instead of a matching page.

Where we start

Fix the biggest problem first

We prioritise the issues most likely to affect leads, sales or wasted time instead of trying to change everything at once.

Show us what you have

What we run

What advertising agency services include

One advertising plan across the channels your buyers use. This is what an advertising agency should actually run.

A Google search for an eye test with one sponsored optometry result above two ordinary results

Search advertising

Run search ads for people seeking you.

An Instagram sponsored post showing one wristwatch on a plinth with a shop now button

Social advertising

Run social ads for likely customers.

A skippable YouTube advert for a pilates studio playing, with a skip button and a sponsored bar

Video advertising

Create video ads that explain your offer.

Three Google Shopping cards for a jewellery boutique with photos, names and prices

Shopping campaigns

Promote products with prices and images.

A Meta Ads Manager audience of people who viewed a product page and did not order

Remarketing

Run ads that bring past visitors back.

A Canva editor with one skincare advert on the canvas and three versions of it in the panel

Creative production

Create the copy and visuals ads need.

What matters

What makes advertising pay

01Creative planning

Build brand awareness before customers start looking

Advertising can introduce the business before a customer has active search intent. We use strong creative and clear offers to reach relevant audiences earlier in the buying journey.

Regular creative refresh

Produce new images, video and copy.

Images and video

Use both formats where they fit best.

Manage ad fatigue

Replace tired creative.

Consistent offer

Keep one core proposition everywhere.

A sponsored Facebook post for a dental clinic with a treatment room photo and a learn more button
02Campaign results

Scale campaigns that generate strong returns

Campaigns receive more budget only after tracking shows the agreed lead or sales result. We compare channels, adverts and audiences, then record every increase, reduction or pause in the campaign report.

Conversion tracking

Measure leads, sales and key actions.

One reporting view

Bring paid channels into one place.

Monthly Results summary

Explain what changed and why.

Paid-media budget review

Move spend toward stronger results.

A Google Ads table of three campaigns with leads and cost per lead, the strongest one highlighted
03Landing experience

Turn ad spend into enquiries and sales

A campaign can attract clicks and still fail after the visitor lands. We align the advert, offer and landing page so paid attention has a clearer path to enquiries or sales.

Advert-to-page alignment

Keep the landing page aligned with the ad.

Page for each campaign

Send each campaign to a fitting page.

One call to action

Give visitors one clear next step.

Fast mobile landing page

Keep paid traffic quick on phones.

A Google Analytics conversions report counting enquiry forms, calls, bookings and signups
04Paid media

Reach more customers with targeted advertising

Paid media can extend the business beyond its existing audience. We use search, social, display, shopping or video where appropriate to reach customers at different stages of the buying journey.

Search and shopping ads

Reach people already looking to buy.

Social and video ads

Build awareness before active search.

One promise everywhere

Keep the main offer consistent.

Budget on the winners

Put more spend behind proven channels.

A Meta Ads Manager audience panel with a reach dial and rows for location, age and interests

Case studies

Real client work and website concepts

Real client projects, each with its own case study page, shown beside demo concepts built to show our approach across different industries.

100+

Brands worked with

28,441+

Leads generated

$4.1M+

Sales generated for clients

Up to13x

Return on Meta ad spend

Tallied from client ad accounts and store reports. See the numbers on our results page.

How it works

How we run advertising campaigns

  1. Week 1

    Audit and plan

    We review what runs now, its cost and what to test.

  2. Week 1

    Wire up tracking

    Conversion tracking is set up and tested before spend.

  3. Week 2

    Build the creative

    Creative is rebuilt for each platform and audience.

  4. Week 2

    Launch and test

    We start small, gather data, then adjust the spend.

  5. Ongoing

    Report and scale

    Cost per lead, sales where measurable, and next steps.

What to compare

What to compare before choosing an advertising agency

What you getSeed LightOther competitors
Creative produced for your campaignsImages, video and copy made in houseCreative is often billed separately
Conversion tracking includedLeads and sales tracked, then re-checkedTracking is commonly set up once, then left
You own the advertising accountsOpened in your name, with us as a userAccounts are often opened in the provider's name
Reporting tied to leads and salesCost per lead reported every monthReports commonly lead on reach and clicks
Tested and adjusted regularlyNew creative and tests every monthReview cadence varies, so ask how often
Month to month, 30 days noticeA rolling agreement, ended with noticeMinimum terms of several months are common

Packages

Three packages to choose from

Every advertising plan is quoted on what you actually need, after a call.

Starter

Businesses ready to make paid ads count.

What's included

  • 1 Channel aligned to your plan
  • 2 Campaigns built around key offers
  • 6 Ad sets or ad groups to test angles
  • 12 Live ads keeping ideas in play
  • 4 Fresh ad designs a month
  • Conversion tracking set up for you
Book a callCompare packages in detail
Most popular

Growth

Businesses growing across paid channels.

What's included

  • 2 Channels aligned to your plan
  • 4 Campaigns built around key offers
  • 12 Ad sets or ad groups to test angles
  • 24 Live ads keeping ideas in play
  • 8 Fresh ad designs a month
  • Conversion tracking set up for you
Book a callCompare packages in detail

Scale

Businesses with a bigger paid media plan.

What's included

  • 3 Channels aligned to your plan
  • 6 Campaigns built around key offers
  • 18 Ad sets or ad groups to test angles
  • 36 Live ads keeping ideas in play
  • 12 Fresh ad designs a month
  • Conversion tracking set up for you
Book a callCompare packages in detail

Advertising spend is billed directly through your own platform account. We charge for the work, month to month by default.

Compare the packages in detail

Swipe the table to compare all three.

What each package includes, row by row
DetailStarterBusinesses testing one channelGrowthBusinesses ready for two channelsScaleBusinesses ready for three channels
Budget and channels
Up to RM5,000Up to RM15,000RM15,000+
123
246
61218
122436
IncludedIncludedIncluded
Creative
4812
IncludedIncludedIncluded
Add-onAdd-onAdd-on
Add-onAdd-onAdd-on
Add-onAdd-onAdd-on
Targeting and testing
IncludedIncludedIncluded
IncludedIncludedIncluded
IncludedIncludedIncluded
Tracking and pages
IncludedIncludedIncluded
IncludedIncludedIncluded
IncludedIncludedIncluded
IncludedIncludedIncluded
IncludedIncludedIncluded
IncludedIncludedIncluded
Add-onAdd-onAdd-on
Management and reporting
1 to 2 weeks1 to 2 weeks2 to 4 weeks
DailyDailyDaily
IncludedIncludedIncluded
MonthlyMonthlyMonthly
Month to monthMonth to monthMonth to month
IncludedIncludedIncluded

IncludedAdd-onAvailable at extra cost

Straight answers

Common questions

What owners ask before handing an advertising budget to anyone.

Choose the channel based on how customers discover what you sell. Start with paid search for existing demand, or social and video when the offer needs showing first.

Budget for advertising campaigns depends on customer value, demand and enough data for a fair test. We review advertising campaigns before suggesting a starting figure.

Yes, creative is the biggest lever in paid advertising, so it is not outsourced or left to you. New images and copy go out each month as part of the work. Video editing is a paid add-on.

An advertising agency plans where paid media budget goes, develops the creative, manages campaigns and measures the response. Seed Light can run search, social, shopping and video campaigns. Tracking connects adverts to calls, forms or sales where the available systems support it.

Choose an advertising agency by checking account ownership, creative responsibility, conversion tracking, reporting and contract terms. Ask who makes each advert and who can change the budget. Seed Light records those answers in the agreed campaign scope before access or spending begins.

The cost of advertising campaigns depends on scope and existing work. We review requirements for advertising campaigns and send an itemised quote before starting.

Advertising campaigns typically need one to two weeks to move from account review and tracking checks into testing and reporting. Timing depends on the existing account, the channels and creative involved, and the data available. Seed Light reviews leads and sales where measurable, reports what changed and adjusts from that evidence.

Yes, the advertising accounts stay in your business name, with Seed Light added as a user. If our work ends, your campaign history, settings and data remain with you.

Usually yes. We review the existing campaign structure, search terms, conversion tracking and spend history before deciding what should stay and what needs rebuilding.

An advertising agency buys attention with a budget. A marketing agency usually covers the earned side as well, things like search rankings, content and email.

Advertising agency management includes channel planning, campaign setup, creative production, budget control, conversion tracking and reporting. Seed Light agrees which paid search, social, shopping, display or video channels belong in the plan before work begins, so the scope and responsibilities are clear.

Seed Light needs access to the relevant advertising, analytics and website accounts, plus accurate information about the offer, customers and sales process. Existing campaign history and approved brand material help too. We confirm missing access and creative requirements before any campaign budget is used.

Seed Light measures advertising through the useful actions each campaign produces, such as calls, forms or sales where tracking allows it. Platform reach and clicks provide context. Reports connect results to channels, campaigns and creative so budget decisions use recorded outcomes rather than activity alone.

An underperforming campaign is reviewed before more budget is committed. Seed Light checks the offer, audience, creative, placement, landing page and conversion tracking, then records the changes made. A channel can be reduced or paused when the available evidence does not support further spending.

When the advertising agreement ends, Seed Light hands over the latest monthly report and removes its user access after the agreed end date. Management is month to month by default and can be ended with 30 days written notice, unless the proposal says otherwise. Your advertising accounts, campaign history, settings and data stay with your business.

Related services include Google Ads management, Facebook ads, landing page design, a new website and search engine marketing. Each has its own page, and any of them can start on the same call.

Where to go next

Keep reading

Who this is for

Built for businesses that want more customers

Anywhere a customer researches before they buy.

Three armchairs face a strategy whiteboard in a plant-filled coaching office.

Websites with enquiry forms and booking built in for coaches.

Business, life & fitness coaches

Property photographs and a scale model fill a bright estate agency office.

Listing pages that turn lookers into booked viewings and buyers.

Agencies & negotiators

A wooden counter and shelves of bottled products fill a small local shop.

Get found on Google Maps and search, and win more local customers.

Salons, services & shops

Clothing, handbags, shoes and shipping boxes fill an e-commerce photography studio.

Online stores built to turn more shoppers into buyers.

Fashion, gadgets & FMCG

A glass-walled meeting room with law books overlooks neighbouring office buildings.

Websites that build trust, explain your services and bring in enquiries.

Law, accounting & consulting

Tools, ladders and a white van fill a contractor's workshop.

Websites that show your past jobs and bring in more quote enquiries.

Renovation, electrical & aircon

Let’s talk

Ready to get more
customers?

Tell us what you want to grow or improve. We’ll reply within one working day with honest advice, even if we do not work together.

Prefer email or a call? hello@seed-light.com · +60 16-411 9138

Results so far

Results from real clients

100+

Brands worked with

28,441+

Leads generated

$4.1M+

Sales generated for clients

Up to 13x

Return on Meta ad spend

Tallied from client ad accounts and store reports.

Monthly leads

We reply in one working day