Business Websites
NAECE Industry Directory Website Design
Seed Light designed and built the NAECE industry directory website, made to help people find verified suppliers by company type, location and industry, with a clear route to join.
- Client
- NAECE
- Sector
- Electrical equipment directory
- Delivered
- Directory website design and build
- Coverage
- Manufacturers, distributors, contractors



What we did
Highlights
Make discovery fast
A supplier without digging.
Narrow a large directory
Type, country and industry.
Make records easy to read
Who they are, and what they do.
Build trust in the data
Verified, with the rules shown.
Make verification clear
Reviewed records marked.
Organise by useful criteria
Several ways to browse.
Give a reason to claim
A clear route to claim a record.
Make updates simple
Records kept current.
Behind the build
Why we designed it this way
3 decisions shaped the project, and why each one mattered.
Help buyers find the right supplier faster
With thousands of electrical equipment companies listed, buyers need a fast way to narrow the field. We made it easy to search by company, supplier type, location and industry classification.
Search by company
Find a known company quickly.
Supplier type filters
Makers, distributors, contractors.
Location filters
Narrow to the right market.
Industry classifications
Found by what they make and do.

Help buyers know which listings to trust
A directory is only useful when buyers can judge the quality of its information. We made verification status, staff review and standardised company data visible so users can tell reviewed listings apart.
Verified listings
Companies that completed verification.
Staff-reviewed records
Reviewed before it is published.
Consistent company profiles
The same fields on every record.
Transparent verification
How listings are reviewed and kept.

Make market research easier
Some users are researching a market rather than looking for one supplier. We built structured browsing by company type, country and industry classification so buyers can explore and discover companies.
Explore by company type
Survey each kind of supplier.
Explore by country
Who operates in a given market.
Explore by industry
Found through what they specialise in.
Popular markets surfaced
The common routes offered first.

The client
About NAECE



The site shown at three screen sizes
NAECE is an electrical-industry directory built around manufacturers, distributors and other relevant companies. Its value depends on helping users find credible suppliers quickly while keeping company records useful, structured and increasingly complete.
The brief
Design a directory capable of turning a very large company dataset into a practical research tool. Users needed fast ways to narrow the database, signals that improve trust and clear participation routes for the companies represented in the directory.
What we delivered
- Directory website design
- Web development
- Search and filtering
- On-page SEO
Let’s talk
Ready to get more
customers?
Tell us what you want to grow or improve. We’ll reply within one working day with honest advice, even if we do not work together.
Prefer email or a call? hello@seed-light.com · +60 16-411 9138
Results so far
Results from real clients100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to 13x
Return on Meta ad spend
Tallied from client ad accounts and store reports.
Monthly leads




