
Every unrelated keyword competes inside the same campaign.
google ads agency johor bahru
Seed Light is a Google Ads agency in Johor Bahru, managing Search, Shopping, Performance Max and YouTube campaigns with calls and forms tracked by campaign.



The stack
The Google Ads stack
Where we work
We adapt Google Ads to local searches and customer demand across Johor Bahru.
We also work with businesses in Johor Jaya, Permas Jaya, Senai, Masai, Nusa Bestari and Bukit Indah.

Search carries the campaigns a business wants to grow, and other campaign types are added only after conversion tracking has been checked end to end.
Businesses based in this area

Where enquiries come from a wide area, radius targeting and the presence setting decide who sees the advert, and both are reviewed rather than left at the default.
Businesses based in this area

Responsive search adverts are given varied headlines and descriptions, so Google has genuine alternatives to test rather than several versions of one line.
Businesses based in this area

Retail products run on Shopping from a Merchant Center feed, and the feed is fixed first, because a disapproved item advertises nothing at all.
Businesses based in this area

Pasir Gudang adverts can send searches to the matching service or product range, helping each click reach the relevant details.
Businesses based in this area

Location assets and a clear service area in the advert save a customer further out from calling only to ask whether you come to them.
Businesses based in this area
Common problems
These paid search problems make it harder to match adverts with what people want.

Every unrelated keyword competes inside the same campaign.

Performance Max spends freely without exclusions or signals.

Phone calls bring most enquiries but none are tracked.

Every advert sends people to the home page regardless of their search.

Search terms keep wasting spend because nobody reviews them.
Where we start
Fix the biggest problem first
We prioritise the issues most likely to affect leads, sales or wasted time instead of trying to change everything at once.
What we run

Run search ads for ready service buyers.

Advertise products with images and prices.

Find buyers across Google's ad network.

Show video ads to likely buyers.

Run local ads that prompt calls and visits.

Bring product viewers back with ads.
What matters
Search campaigns can waste money on loosely related queries if they are left unchecked. Regular search-term reviews help keep spend centred on terms with stronger commercial value.
Real search terms analysed
Watch the phrases consuming budget.
Maintain negatives
Stop repeat waste from poor searches.
Match type optimisation
Keep keyword reach under control.
Employment intent removed
Remove career-related traffic.

Paid search works from customer intent rather than the size of your current audience. We connect that intent to conversion tracking so the account can prioritise clicks that lead to business.
Enquiry source tracking
Connect calls and forms to paid search.
Commercial conversion values
Tell Google which outcomes matter more.
Offline sales attribution
Send closed deals back into campaign data.
Spam lead removal
Filter out non-customer submissions.

Search advertising gives the business access to demand that already exists. We strengthen relevance from query to advert to landing page so that opportunity is not lost after the click.
Search-specific destinations
Use focused pages for different needs.
Same message after the click
Keep the advert promise intact.
Mobile speed protected
Keep page performance strong on phones.
One main response option
Prioritise the action that matters most.

The account should become more selective as data improves. We identify the searches producing results and allocate more budget to them while cutting persistent waste.
Weekly optimisation review
Assess the account and act on evidence.
Scale what converts
Grow budget only where results support it.
Unproductive searches
Stop recurring low-value queries.
Transparent change record
Show what changed and the reason.

Case studies
Real client projects, each with its own case study page, shown beside demo concepts built to show our approach across different industries.
100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to13x
Return on Meta ad spend
Tallied from client ad accounts and store reports. See the numbers on our results page.
How it works
We review past campaigns, spend and enquiries.
We select offers, audiences and suitable pages.
We prepare adverts and tracking for each offer.
We check calls, forms and pages before launch.
We cut waste and build stronger campaigns.
Before you choose
| What you get | Seed Light | Other competitors |
|---|---|---|
| Tracking set up before spending | Conversions tested before the ads go live | Tracking is commonly installed but never tested |
| Campaign type chosen deliberately | Campaign type picked from your goal | Campaign types are often chosen by default |
| Negative keywords maintained | The negative list grows every week | Negative keyword lists are often left to age |
| Wasted spend cut every month | Low value searches paused each month | Search term reviews vary, so ask how often |
| Landing page built for the ads | The page matches the advert's promise | Landing pages are commonly quoted separately |
| Reports in plain words | A monthly note on calls, forms and cost | Reports often lead on clicks and impressions |
| You own the ad account | Opened in your name, with us as a user | Accounts are often opened in the provider's name |
Packages
Management only. Your ad budget is separate and paid straight to Google.
Businesses starting a Google Ads account.
What's included
Businesses expanding their Google Ads.
What's included
Businesses with a larger Google account.
What's included
Your ad budget is paid straight to Google and the account stays yours. Month to month by default.
Swipe the table to compare all three.
| Detail | LaunchBusinesses new to Google Ads | GrowthBusinesses ready to spend more | Full accountBusinesses with larger budgets |
|---|---|---|---|
| Budget and campaigns | |||
| Monthly ad budget, paid by you to the platform | Up to RM5,000 | Up to RM15,000 | RM15,000+ |
| Campaigns running at once | 2 | 4 | 6 |
| Keyword groups inside your campaigns | 6 | 12 | 18 |
| Ads running at once, all versions included | 12 | 24 | 36 |
| Ads on Google search results | Included | Included | Included |
| Products with photo and price | Included | Included | Included |
| One campaign across Google's channels | Included | Included | Included |
| Your finished videos, run on YouTube | Included | Included | Included |
| Image ads on websites and apps | Included | Included | Included |
| Ads on YouTube, Discover and Gmail | Included | Included | Included |
| Your competitors' ads, checked at setup | Included | Included | Included |
| Your clips edited into ads | Add-on | Add-on | Add-on |
| A photographer booked for you | Add-on | Add-on | Add-on |
| A videographer booked for you | Add-on | Add-on | Add-on |
| Ads and keywords | |||
| Ad copy and images made by us | 4 | 8 | 12 |
| Ads shown again to past visitors | Included | Included | Included |
| Searches blocked from your ads | Included | Included | Included |
| New versions tested against the best | Included | Included | Included |
| Tracking and pages | |||
| Leads and sales tracked | Included | Included | Included |
| Calls from ads counted as leads | Included | Included | Included |
| Tracks visits and conversions | Included | Included | Included |
| Sale values sent to Google | Included | Included | Included |
| Pages built for your ads | Add-on | Add-on | Add-on |
| Management and reporting | |||
| Time until your first work goes live | 1 to 2 weeks | 1 to 2 weeks | 2 to 4 weeks |
| How often campaigns are adjusted | Daily | Daily | Daily |
| Cost per lead and sales, every month | Included | Included | Included |
| A call on results and next steps | Monthly | Monthly | Monthly |
| Cancel with 30 days notice | Month to month | Month to month | Month to month |
| Everything stays in your name | Included | Included | Included |
IncludedAdd-onAvailable at extra cost
Straight answers
What owners ask before putting real money into Google Ads.
Where to go next
Seed Light's Google Ads agency page sets out the full service, step by step.
Who this is for
Anywhere a customer researches before they buy.
Let’s talk
Tell us what you want to grow or improve. We’ll reply within one working day with honest advice, even if we do not work together.
Prefer email or a call? hello@seed-light.com · +60 16-411 9138
Results so far
Results from real clients100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to 13x
Return on Meta ad spend
Tallied from client ad accounts and store reports.
Monthly leads