
Adverts still promote services the business has stopped offering.
google ads agency petaling jaya
Seed Light is a Google Ads agency in Petaling Jaya. We run Search, Shopping and Performance Max campaigns, with tracking set up before the budget is spent.



The stack
The Google Ads stack
Where we work
We set Google Ads around local searches and customer demand across Petaling Jaya.
We also work with businesses in Damansara Jaya, Taman Tun, Mutiara Damansara, Ara Damansara, Sungai Way and Kota Damansara.

Search campaigns are built around the services a business wants more of, with the budget weighted towards the ones that actually produce work.
Businesses based in this area

Damansara Utama adverts repeat the same offer and detail on the landing page, so each click reaches the information it expected.
Businesses based in this area

Call reporting is switched on so the number in the advert is tracked, and those calls are imported as conversions rather than counted by hand at month end.
Businesses based in this area

Location assets can show store details with Search adverts, which suits a business whose customers are already nearby when they search.
Businesses based in this area

Business buyers are reached on Search and through remarketing lists, and Demand Gen is left out unless there is genuine creative to run in it.
Businesses based in this area

Separate asset groups inside Performance Max keep distinct customer groups apart, so each is given its own creative and its own audience signal.
Businesses based in this area
Common problems
These paid search problems make it harder to reach the right people and track enquiries.

Adverts still promote services the business has stopped offering.

Performance Max still runs on the default settings.

Calls come through a number the account does not track.

Adverts keep appearing in areas the business does not serve.

Reports count every click but miss the calls that follow.
Where we start
Fix the biggest problem first
We prioritise the issues most likely to affect leads, sales or wasted time instead of trying to change everything at once.
What we run

Bring service ads to ready searchers.

Promote products through Shopping ads.

Run ads across Google's properties.

Show YouTube ads to relevant viewers.

Place Maps ads for nearby customers.

Run ads that bring page visitors back.
What matters
More clicks are not automatically better. We refine keywords, negatives and targeting so the account attracts people whose searches suggest a genuine need for the service.
Query-level review
Judge performance from actual searches.
Negative terms added
Keep expanding the exclusion list.
Keyword reach controlled
Manage how loosely terms can trigger.
Job-seeker intent removed
Exclude searches from job seekers.

A new campaign does not need an existing follower base to reach prospects. Search ads appear against active demand, with calls and forms tracked as the outcomes that matter.
Call and lead measurement
Record phone and form enquiries.
Conversion value weighting
Distinguish higher-value outcomes.
Track sales closed later
Connect delayed revenue to the campaign.
Clean lead data
Keep fake submissions out of reporting.

Paid search works best when the campaign meets the customer with a relevant message at the right moment. Keywords, ads and landing pages are aligned around the same service or intent.
Pages matched to queries
Send searchers to the right destination.
Campaign-to-page match
Keep page and ad closely aligned.
Quick phone load
Reduce mobile friction after the click.
Single conversion path
Direct visitors toward one main action.

Conversion tracking shows where paid search is producing commercial value. We use that information to grow the strongest keyword groups and reduce spend on weaker parts of the account.
Search account reviewed
Use current data to manage the account.
Budget moves to results
Shift spend toward proven performance.
Poor-intent queries excluded
Block searches that do not convert.
Every change documented
Record optimisation decisions clearly.

Case studies
Real client projects, each with its own case study page, shown beside demo concepts built to show our approach across different industries.
100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to13x
Return on Meta ad spend
Tallied from client ad accounts and store reports. See the numbers on our results page.
How it works
We study past campaigns, searches and lead quality.
We map the offers, searches and pages.
We build campaigns, adverts and tracking.
We test calls and forms before adverts go live.
We compare results and back strong ads.
Before you choose
| What you get | Seed Light | Other competitors |
|---|---|---|
| Tracking set up before spending | Conversions tested before the ads go live | Tracking is commonly installed but never tested |
| Campaign type chosen deliberately | Campaign type picked from your goal | Campaign types are often chosen by default |
| Negative keywords maintained | The negative list grows every week | Negative keyword lists are often left to age |
| Wasted spend cut every month | Low value searches paused each month | Search term reviews vary, so ask how often |
| Landing page built for the ads | The page matches the advert's promise | Landing pages are commonly quoted separately |
| Reports in plain words | A monthly note on calls, forms and cost | Reports often lead on clicks and impressions |
| You own the ad account | Opened in your name, with us as a user | Accounts are often opened in the provider's name |
Packages
Management only. Your ad budget is separate and paid straight to Google.
Businesses starting a Google Ads account.
What's included
Businesses expanding their Google Ads.
What's included
Businesses with a larger Google account.
What's included
Your ad budget is paid straight to Google and the account stays yours. Month to month by default.
Swipe the table to compare all three.
| Detail | LaunchBusinesses new to Google Ads | GrowthBusinesses ready to spend more | Full accountBusinesses with larger budgets |
|---|---|---|---|
| Budget and campaigns | |||
| Monthly ad budget, paid by you to the platform | Up to RM5,000 | Up to RM15,000 | RM15,000+ |
| Campaigns running at once | 2 | 4 | 6 |
| Keyword groups inside your campaigns | 6 | 12 | 18 |
| Ads running at once, all versions included | 12 | 24 | 36 |
| Ads on Google search results | Included | Included | Included |
| Products with photo and price | Included | Included | Included |
| One campaign across Google's channels | Included | Included | Included |
| Your finished videos, run on YouTube | Included | Included | Included |
| Image ads on websites and apps | Included | Included | Included |
| Ads on YouTube, Discover and Gmail | Included | Included | Included |
| Your competitors' ads, checked at setup | Included | Included | Included |
| Your clips edited into ads | Add-on | Add-on | Add-on |
| A photographer booked for you | Add-on | Add-on | Add-on |
| A videographer booked for you | Add-on | Add-on | Add-on |
| Ads and keywords | |||
| Ad copy and images made by us | 4 | 8 | 12 |
| Ads shown again to past visitors | Included | Included | Included |
| Searches blocked from your ads | Included | Included | Included |
| New versions tested against the best | Included | Included | Included |
| Tracking and pages | |||
| Leads and sales tracked | Included | Included | Included |
| Calls from ads counted as leads | Included | Included | Included |
| Tracks visits and conversions | Included | Included | Included |
| Sale values sent to Google | Included | Included | Included |
| Pages built for your ads | Add-on | Add-on | Add-on |
| Management and reporting | |||
| Time until your first work goes live | 1 to 2 weeks | 1 to 2 weeks | 2 to 4 weeks |
| How often campaigns are adjusted | Daily | Daily | Daily |
| Cost per lead and sales, every month | Included | Included | Included |
| A call on results and next steps | Monthly | Monthly | Monthly |
| Cancel with 30 days notice | Month to month | Month to month | Month to month |
| Everything stays in your name | Included | Included | Included |
IncludedAdd-onAvailable at extra cost
Straight answers
What owners ask before putting real money into Google Ads.
Where to go next
The full service, step by step, is set out on our Google Ads agency page.
Who this is for
Anywhere a customer researches before they buy.
Let’s talk
Tell us what you want to grow or improve. We’ll reply within one working day with honest advice, even if we do not work together.
Prefer email or a call? hello@seed-light.com · +60 16-411 9138
Results so far
Results from real clients100+
Brands worked with
28,441+
Leads generated
$4.1M+
Sales generated for clients
Up to 13x
Return on Meta ad spend
Tallied from client ad accounts and store reports.
Monthly leads