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A marketing report showing performance by channel with the budget split

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Join Seed Light as a Digital Marketing Manager

Also advertised as: Digital marketing strategist, Marketing strategist, Digital strategist, Digital marketing specialist, Integrated marketing manager

In this remote Seed Light digital marketing manager role, you choose the channels a client uses, decide how the budget is split and own the plan across them.

Full-time, contract or internshipRemote, wherever you are3+ years running mixed channels

Job description

Digital marketing manager

Employment
Full-time, contract or internship
Location
Remote, wherever you are
Experience
3+ years running mixed channels
Hours
9am to 5pm Malaysia time

About the role

Small businesses rarely need every channel at once. This role works out which two or three will move the number the client cares about, sets the order, and makes sure the channels support each other rather than competing for the same budget.

You do not run every campaign yourself. You own the plan, the budget split and the reporting, and you work with the specialists who run each channel.

There is no closing date on this role. Applications are read in the order they come in.

People in this role work on Seed Light's Digital Marketing projects.

Responsibilities

  • Build the channel plan for a client, and the budget split behind it
  • Decide what gets tested next, and what gets stopped
  • Keep search, paid and email pointed at the same offer
  • Own the monthly report and the conversation about what it means
  • Spot when the problem is the offer or the page rather than the channel

Requirements

  • You have run marketing across more than one channel, with a real budget
  • You can build a plan from a business goal rather than a channel habit
  • You read numbers well enough to tell noise from a result
  • You write plainly, in English
  • You will tell a client that spending more is the wrong move

Nice to have

  • You have worked agency side across several industries
  • You have run email or lifecycle campaigns as well as ads
  • You have set up tracking yourself rather than briefing it

Tools

GA4, Google Ads, Meta Ads Manager, Looker Studio, Search Console, Mailchimp or similar. The licences and subscriptions the job needs are paid for, and knowing every one of these already is not expected.

Your first three months

  • Month 1. You take over the plan on two accounts and rebuild their reporting.
  • Month 2. You run the client calls and set the next quarter on those accounts.
  • Month 3. You own the plan across a set of accounts and shape what is proposed on new ones.

How to apply

Use the form on this page. Attach your CV and list three things you have worked on, with one line each on what you did. Every application is read by a person and gets an answer, usually within two weeks.

Apply for this role

Hiring

How we hire

Three steps, usually within two weeks, with a clear answer either way.

  1. Day 0

    Send your application

    Share your CV and three examples of work you contributed to, with one line explaining your role in each.

  2. If shortlisted

    A 30-minute call

    We talk through how you work, what you have built before, and what you would like to do next.

  3. By week 2

    A clear answer

    A clear yes or no on your application, with the reason behind it, so you know where you stand.

Straight answers

Questions about this role

Questions candidates usually ask before applying. If yours is not here, add it to the message box on the form.

Some of the time, and generally at the start. As the specialist roles fill, this one moves towards the plan, the budget and the reporting rather than the campaign build.

The role decides which channels are worth using and how the budget is split. The performance marketer is accountable for what the money returned inside those channels.

Client conversations are a constant part of this role. You explain a flat month directly and set out what changes as a result, so you need to be comfortable discussing performance and the action that follows with the client.

You hold few enough accounts to understand each business properly. The number is reviewed when reports start sounding generated instead of based on account knowledge.

Recommend spending less when the evidence shows the extra budget is unlikely to help the client's goal. The digital marketing manager should explain which channel or campaign changed, what the data shows and where the unused budget could be held or tested.

The digital marketing manager helps shape proposals for existing clients but does not do cold selling. The role joins scoping conversations so the person responsible for running the work has a say in what is promised before the proposal is agreed.

Apply for Digital marketing manager

The form takes a CV and a few links. Tell us what you built and what your part in it was. Every application gets an answer.

Applying for

Digital marketing manager

Fields marked * are required. A monthly figure or range in your own currency is fine. It is a starting point for the conversation, not a commitment. Your CV is used only for recruitment and kept within Seed Light's hiring records. Read our privacy policy.

Prefer email? Send your application to careers@seed-light.com with the role in the subject line.