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Join Seed Light as a Marketing Automation Specialist

Also advertised as: CRM automation specialist, Marketing operations specialist, MarTech specialist, Marketing automation engineer, Lifecycle automation specialist

The remote Seed Light marketing automation specialist role covers lead capture, CRM updates and follow-up triggers. You build campaign routing and then check every handoff.

Full-time, contract or internshipRemote, wherever you are3+ years in CRM and campaign systems
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Job description

Marketing automation specialist

Employment
Full-time, contract or internship
Location
Remote, wherever you are
Experience
3+ years in CRM and campaign systems
Hours
9am to 5pm Malaysia time

About the role

A lead arrives and then something has to happen: it lands in the right place, the right person is told, the right sequence starts and the outcome comes back so the ads can be judged honestly. This role builds that.

It is where marketing stops being campaigns and starts being a system. Most of these clients lose leads in the gap between a form and a follow up, and this is the role that closes it.

There is no closing date on this role. Applications are read in the order they come in.

People in this role work on Seed Light's AI & Automation projects.

Responsibilities

  • Build lead capture and routing, from the form to the person who will call
  • Set up and maintain the CRM: fields, stages, and what actually gets used
  • Build the triggers behind sequences, scoring and reminders
  • Push results back to the ad platforms so spend is judged on real outcomes
  • Keep the data clean, deduplicated and consented

Requirements

  • You have built marketing systems that ran unattended for months
  • You know a CRM properly rather than having clicked around one
  • You understand APIs, webhooks and how systems fail quietly
  • You are careful with personal data and consent records
  • You document what you built, because nobody can maintain a black box

Nice to have

  • You have fed offline conversions back into Google or Meta
  • You have migrated a CRM without losing history
  • You have worked with WhatsApp as a real channel rather than an afterthought

Tools

n8n, HubSpot or a similar CRM, Mailchimp or Klaviyo, Google Tag Manager, WhatsApp Business API, Google Sheets. The licences and subscriptions the job needs are paid for, and knowing every one of these already is not expected.

Your first three months

  • Month 1. You map what happens to a lead today on three accounts, and where they are lost.
  • Month 2. Capture, routing and follow up rebuilt on two of them, with the record kept clean.
  • Month 3. You own the marketing systems across the accounts and how results are fed back.

How to apply

Use the form on this page. Attach your CV and list three things you have worked on, with one line each on what you did. Every application is read by a person and gets an answer, usually within two weeks.

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Hiring

How we hire

Three steps, usually within two weeks, with a clear answer either way.

  1. Day 0

    Send your application

    Share your CV and three examples of work you contributed to, with one line explaining your role in each.

  2. If shortlisted

    A 30-minute call

    We talk through how you work, what you have built before, and what you would like to do next.

  3. By week 2

    A clear answer

    A clear yes or no on your application, with the reason behind it, so you know where you stand.

Straight answers

Questions about this role

Questions candidates usually ask before applying. If yours is not here, add it to the message box on the form.

The automation specialist role covers any business process, including quotes, documents and internal handoffs. The marketing automation specialist role stays focused on marketing work.

Whatever the client already has, which is often nothing or a spreadsheet. Part of the job is choosing something they will keep using rather than the most capable option.

The marketing automation role is technical without being an application development job. You will work with APIs, webhooks and data structures on most days, and write a little JavaScript when a workflow step needs it.

The email marketing specialist plans and writes the emails. The marketing automation specialist builds the triggers, segments and data flow that send each message to the right contact, then tests that the rules work as intended.

Client data stays tied to its consent record and approved use. You need to spot when a system cannot show how a contact opted in before that data becomes a liability.

Send one system you built end to end: what triggered it, what it did, and how you knew when it broke. That last part is the one that separates people here.

Apply for Marketing automation specialist

Send it through the form on this page. Show us something you built rather than describing it. Every application gets an answer.

Applying for

Marketing automation specialist

Fields marked * are required. A monthly figure or range in your own currency is fine. It is a starting point for the conversation, not a commitment. Your CV is used only for recruitment and kept within Seed Light's hiring records. Read our privacy policy.

Prefer email? Send your application to careers@seed-light.com with the role in the subject line.

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